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EMPOWERING STYLISTS

Founded in 2004 by 30-year beauty industry veteran Steve Goddard, PRAVANA International is a global salon professional hair care brand "created by stylists, for stylists".

The name PRAVANA is derived from an ancient Sanskrit phrase, which translates to The Source of All Things. The brand's core mission is to provide unparalleled, high performance beauty solutions to salon professionals and their clients everywhere through a range of carefully curated, innovative hair care products that are formulated from only the best, and most natural ingredients available to the beauty industry.

PRAVANA'S full and complete range of continuously natural evolving hair care products includes hair color, styling, texturizing and after-color care to meet virtually every beauty need.

Introducing PURE LIGHT Blonding Creme
Up to 9 Levels of Lift

Looking for the powerful and reliable results of a powder lightener in a cream format? PRAVANA’s NEW PURE LIGHT Blonding Creme is your answer. All of the benefits of a powder lightener in a new creamy formula that leaves hair looking healthy, nourished, and hydrated.


Featured Products from Pravana:

Upcoming Pravana Classes

Aug 22 Experience Colorful Education Reading, PA Fee $29.99